Cookies and Third-Party Analytics

Introduction

This information applies to Gen Digital Inc and its subsidiaries (collectively referred to as “Gen”, “Norton”, “LifeLock”, “we”, or “us”) websites, services, and products (our “Services”) that link from or to reference our Global Privacy Statement and/or our Privacy Center.

If you are in the European Economic Area, and unless stipulated otherwise contractually, the Controller of your personal data is:

NortonLifeLock Ireland Limited
Ballycoolin Business Park
Blanchardstown
Dublin 15
Ireland D15E867

Cookies and Similar Technologies:

Cookies and How We Use Them

Cookies are small text files that are placed on your computer or device by websites that you visit or HTML-formatted emails you open, to make our websites work, or to make them work more efficiently, to understand the effectiveness of our emails, and confirm that you received the necessary communications. We use the word “cookie” in this notice as a synonym for all similar tracking technologies which we use, such as pixel tags and web beacons (collectively “cookies”). For instance, cookies are used to:

Enable the proper functioning of our websites and the proper delivery of legitimate electronic communications;
Tailor information presented to you based on your browsing preferences, such as language and geographical region;
Collect statistics regarding your website usage;
Provide us with business and marketing information; and
In some cases, to enable a third party to deliver future advertising for our Services to you when you use our Private Browser newsfeed or visit certain websites owned by third parties.

The cookies we use include “session” cookies that are erased when you leave our websites, or they may be “persistent" cookies that remain on your computer or device after you leave the site, in preparation for your next visit to our websites.

How We Use Third-Party Cookies

Cookies may also be placed on our websites by third parties to deliver tailored information and content that may be of interest to you, such as promotions or offerings, when you visit third-party websites after you have left ours. We do not permit these third parties to collect personal data about you (e.g., email address) other than that collected using such cookies unless such data is provided to the third party in their role as a service provider acting solely on our behalf.

Your Cookie Rights and Choices

Cookie Banner Information

To provide transparency and control of cookies to our visitors, we use a cookie banner displayed when you first visit a Gen website. The cookie banner informs you about the cookies we create and use. You can use the cookie banner to provide or withdraw consent for the placement of cookies. This applies except for cookies in the "Essential" category, as these cookies are indispensable for the proper functioning of the website and are activated automatically.

If you reject all cookies, we may be unable to offer you some of our functionalities, services, or support. If you have previously visited our websites, you may also have to delete any existing cookies from your browser. If you would like to view or manage your cookie settings, please see our cookie banner which is displayed when you first access our website, or the “privacy settings” link located in the footer or as a tab on the lower right on our websites.

Once you have provided us with your consent, the key and consent status will be stored in a cookie so that the site can automatically read and follow your consent in all subsequent page requests and future end-user sessions for up to 12 months.

As a result, the settings always work per browser and device. If you delete the browser history and/or cookies, the settings you made are also affected. This means that the next time you visit our website, you will again be shown our cookie banner and will have to select the settings again.

Browser settings

If you do not wish to allow the use of cookies, you can disable them through your browser settings. In some browsers you can set up rules to manage cookies on a site-by-site basis, giving you more fine-grained control over your privacy. We do note, however, that not all browsers across all platforms may support this functionality.

Browser manufacturers provide help pages relating to cookie management in their products. Please see below the relevant links to the main browsers:

For other browsers, including Norton Private Browser, please consult the documentation that your browser manufacturer provides.

You can opt out of interest-based targeting provided by participating ad servers through:

http://optout.aboutads.info/ by Digital Advertising Alliance
http://www.youronlinechoices.com/ by European Interactive Digital Advertising Alliance

In addition, on your iPhone, iPad or Android, you can change your device settings to control whether you see online interest-based ads in the following manner:

iOS devices: go to Settings > Privacy > Advertising > enable Limit Ad Tracking. Please note that if you use more than one device, you need to opt-out separately in each device.
Android devices: Please follow the instructions set forth at: https://support.google.com/ads/answer/2662922?hl=en . Please note that if you use more than one device, you need to opt-out separately in each device.

Please note that if you disable cookies, our websites may not function properly or at all or your access to our websites and their features may be affected or restricted.

Do-Not-Track Signals and Similar Mechanisms

Some mobile and web browsers transmit “do-not-track” signals. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they are even aware of them. We currently accept Global Privacy Control (GPC) signals from U.S. customers.

Categories and Purposes of Cookies

Essential cookies are necessary to provide you with Services and features available through our websites. Without these cookies, services you may need, such as shopping carts or e-billing, cannot be provided. Essential Cookies help in:

Session control
Control of the web pages, such as language settings, screen adjustments
Control of the cookie settings
Optimization of websites
Invoicing of services
Evaluations or surveys

Advertising cookies and tracking scripts are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly delivered and, in some cases, featuring ads based on your interests. Advertising cookies and tracking scripts help in:

Presenting advertisements from us or from our third-party advertising partners on our behalf in other websites to advertise our products, services or offers
Provision of content from third parties, such as YouTube or Vimeo
Marketing our product or services

Social Media cookies collect data regarding social media interactions. Our websites include social media features, such as Facebook’s “Like” button, and widgets, such as the “Share This” button, or interactive mini programs that run on our sites. These features are usually recognizable by their third-party brand or logo and may collect your IP address or other personal data, including which page you are visiting on our websites, and set a cookie to enable the feature to work properly. Any collection of information through such third-party feature is governed by the privacy policy of the company providing it. Social Media cookies help in the:

Connection to selected social media channels
Marketing delivered via social media channels
Provision of content from third parties, such as YouTube or Vimeo

Analytics cookies collect data that is either used in aggregate form to help us understand how the website is being used or to understand the effectiveness of our marketing campaigns. Analytics cookies help in the:

Analysis of user behavior
Analysis of technical parameters
Adaptation of the offer to the user's behavior
Attribution of sales from partners
Optimization of processes
Evaluations and surveys

Performance and Functionality cookies collect data that is used to help make the user experience better on our websites.

UX improvements
Interactions such as chat
Recognition of users
Evaluations and surveys

Third Party Analytics and Features In Our Products and Services

In some of our products and services and web sites we may use analytics tools provided by third-parties to identify potential security and performance issues, facilitate product features, understand how you use our products so we can improve the product functionality as well as your user experience, and to evaluate and improve our campaigns and communications with you. Specific analytics tools or features may vary depending on the operating system of the device. Third-party analytics tools or features may change from time to time. You agree that by using our Services, we agree to terms and privacy polices of our third-party analytics or feature providers including:

Tool/Provider	Purpose	Link to Privacy Policy
Google Analytics	Product Analytics	https://policies.google.com/privacy
Adobe Analytics	Product Analytics	https://www.adobe.com/privacy.html
Quantum Metric	Product Analytics	https://www.quantummetric.com/legal/privacy-policy/
AppsFlyer	Attribution, Marketing Analytics	https://www.appsflyer.com/privacy-policy/
Singular	Attribution, Marketing Analytics	https://www.singular.net/privacy-policy/
Firebase (Google)	Crashlytics, A/B Testing, Product Analytics	https://policies.google.com/privacy
Sentry.io	Mobile App Error Detection	https://sentry.io/privacy/
Qualtrics	Customer Surveys	https://www.qualtrics.com/privacy-statement/
YouTube	Video Analytics	YouTube Terms of Service https://policies.google.com/privacy

Last updated June 3, 2024